Women-led gaming lifestyle company Queens Gaming Collective has added veteran brand strategist Christie St. Martin to its leadership team. St. Martin will take on the role of chief content officer, overseeing the company’s content creation, distribution, and optimization strategy. She will also play a role as spokesperson for the organization.
St. Martin last year took on the role of CEO at Gamers.Vote, an initiative to register and encourage gamers to vote ahead of the 2020 U.S. presidential election. She has held a number of strategic and leadership roles with various entities including Sparks and IMC, and has worked with brands such as Google, Facebook, JP Morgan Chase, PUBG, L’Oréal, and Samsung as well as streaming platforms like Twitch and Mixer to develop experiential brand strategies.
Last November, Queens Gaming Collective raised a $1.5M USD seed round led by BITKRAFT Ventures to be used in part for content development.
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